You are a media company

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You have the same publishing power as the New York Times. In your pocket. Take advantage of that. 

If you want to bend the culture you can do that through your media.

Not everyone will change their mind in one day. But no revolution happened in one day. It took decades to get smoking out of airplane flights.

But if you don’t know that you are a media company, you need to. Because you have thoughts and feelings. Sharing them is one thing. The magic happens when you care. When you reach out. When you push. When you decide to connect the dots for the group.

Get your domain. Make a website. Make social media work for you, not the other way around. Pick your spots. Care. Share. Push. Connect. Inform. This only works if we help each other. That is the true root of revolution.

 

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If you’re not outraged, you’re not paying attention

vote-1319435_1920Seems like people in Oklahoma are paying more attention than they were before.

One month ago, 73 percent of the Oklahoma Legislature members running for re-election had no challenger. Now only 13 percent of the races appear to be uncontested after Friday’s candidate filing deadline.

If you want change in your state, register to vote, inform yourself and vote. It really is that easy.

With names on the ballot like never before, you might wonder if those three things are going to happen. Or is everyone going to forget their outrage and stop paying attention.

I think it’s different this time.

The rule of 1

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You aren’t designed to take on a lot at one time. So just do 1. It will lead to 2. 

The rule of 1 says you try to lose 1 pound. Not 10.

The rule of 1 says you try to do 1 push up. Not 20 a day.

The rule of 1 says you try to do 1 thing. And if you don’t do that 1 thing, no big deal. Try again tomorrow.

When you try to lose 1 pound and you end up losing 3, you get excited. And you build confidence and a little momentum. You under-promised and over-delivered. That is when you are in the right spot and the mostly likely spot to continue.

If you never get down in position to do 1 push up, how are you expected to do 10? The rule of 1 makes you get down on the floor. That is more than half the battle.

The reason why you never get to your goal is that you quit. So design a diet, a workout regime, a to-do list that is designed for you to not quit. Keep your goals small. And then make them smaller until you get to 1.

True, the story of trying to lose 1 pound doesn’t sound noteworthy. But what are you trying to do? Have something to say in casual conversation or make your goal?

The rule of 1 is the opposite of what you think you should do. I’m not a big hairy audacious goal person. I think a BHAG makes you hide. Gives you a reason to not start.

Keep your goals small. Keep reducing until you get to 1. The rule of 1 is here for you. Not them.

 

The start of something big

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Have you jumped lately? 

I spent the day at the people’s house as they filed for public office. Each one was asked to fill out a questionnaire that included the question: “Please list the top reasons you are running for this office.”

There were some pretty funny answers.

For some of these candidates, this is not the start of something big. For others, it might be. After filing, it’s up to them. Their supporters. The voters. The strategy. The tactics. The unexpected. What have you done lately that might be the start of something big?

Taking advantage of your advantages

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Quit trying to go through the wall by yourself. 

This exercise has helped me when I have hit a wall: Write down all the advantages I have. The skills. The knowledge. The people I know. The people who know the people I know. When you have a copy of this, you find out you aren’t like the next guy. As you try to separate from the pack, I think this list is essential. Because it gives you the confidence that you can get around that wall.

Take the pledge with me: I will fail if I try to do this all by myself.

Read & React: I write a feature in Tulsa World Magazine called How I Got Here, where I ask successful people about their journey. Here is the one I did on the OU softball coach Patty Gasso. It’s no wonder she’s won so many national championships.

 

I know what your purpose is

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Serve as a fire fighter. Serve as someone who fixes cars for those who can’t afford it. Serve as the guy who picks up trash in the neighborhood. 

Don’t spend another minute wondering what your purpose is.

Everyone’s purpose on this planet is the same: Serve. Serve humanity. Or serve the environment. Or serve the animals. Your purpose is to serve.

So quit asking that question. Stop spending another second on it.

The question to focus on is how you are going to serve. Teach. Defend the poor. Plant trees. Start an effort to make your city a no-kill city for stray animals.

I think you will get to the how much quicker if you think about how to serve.

Not how to make money. Not how to climb the ladder. Not how to afford the nice things.

How can I serve? The trick? Start small.

Read & React: Bryan Stevenson was just on 60 Minutes. He is a lawyer who could be doing anything. What he’s decided to do is bring up lynching’s past and put it in your face. And save innocent people from death row. And try to give justice to people who have never seen it. Read the profile of someone who is serving.

If you don’t know, how do you know what to do?

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Mark your calendar.

There is a great line, among many great lines, in the rant that starts the HBO series “Newsroom”: “And we were able to be all these things and do all these things because we were informed.”

To give you context, watch the whole rant or read what came before it:

None of this is the fault of a 20-year-old college student, but you, nonetheless, are without a doubt, a member of the WORST-period-GENERATION-period-EVER-period, so when you ask what makes us the greatest country in the world, I don’t know what the fuck you’re talking about?! Yosemite?!!!

We sure used to be. We stood up for what was right! We fought for moral reasons, we passed and struck down laws for moral reasons. We waged wars on poverty, not poor people. We sacrificed, we cared about our neighbors, we put our money where our mouths were, and we never beat our chest. We built great big things, made ungodly technological advances, explored the universe, cured diseases, and cultivated the world’s greatest artists and the world’s greatest economy. We reached for the stars, and we acted like men. We aspired to intelligence; we didn’t belittle it; it didn’t make us feel inferior. We didn’t identify ourselves by who we voted for in the last election, and we didn’t scare so easy. And we were able to be all these things and do all these things because we were informed. By great men, men who were revered. The first step in solving any problem is recognizing there is one—America is not the greatest country in the world anymore.

I ask, if we were informed, what could possibly stop us? The answer is nothing. Because when you are informed then you know. And when you know, you know what to do (and know what not to do).

If you aren’t informed, it is time to get informed. Because time is running out on you and the world you have borrowed from the next generation. They want it back better than when you borrowed it.

Join the informed: Subscribe to a news organization that works to deliver a report on the important things. I happen to work for one.

Register to vote: Takes seconds to fill it out. I will pay for the stamp if you can’t find one.

And mark June 26 on your calendar: It’s the primary election in Oklahoma. Make all that has happened mean something.

Read & React: For two months, I got my news from print newspapers. Here’s what I learned.